McLaren F1 Plans Rebrand In 2026
"McLaren strengthens its partnership with Mercedes to ensure engine continuity." McLaren Racing has announced that it will officially be known as the McLaren Mastercard Formula 1 Team starting in 2026. This will be th…
"McLaren strengthens its partnership with Mercedes to ensure engine continuity."
McLaren Racing has announced that it will officially be known as the McLaren Mastercard Formula 1 Team starting in 2026. This will be the team’s first title sponsorship since its partnership with Vodafone ended in 2013.
The deal with Mastercard is valued at around $100 million per season, making it the largest sponsorship in McLaren’s history. The partnership also includes "Team Priceless," a global initiative giving fans exclusive behind-the-scenes access and unique experiences during race weekends.
McLaren Racing CEO Zak Brown expressed excitement about the collaboration, saying it will bring fans closer to the team and create unforgettable experiences in 2026.
The rebranding comes ahead of Formula 1’s 2026 season, which will feature new technical and engine regulations. McLaren has also renewed its engine partnership with Mercedes until at least 2030, ensuring continuity for the team.
The McLaren Mastercard Formula 1 Team will debut its new identity in 2026, marking a major milestone in the team’s history.
